Industry Tips, Trends & Events

Creative Hiring Up in Q3

The employment outlook for marketing and advertising professional is looking up for the third quarter, according to The Creative Group Hiring Index for Marketing and Advertising Professionals. Eighteen percent of marketing and advertising executives interviewed said they plan to increase staff levels in the third quarter of 2010, while 12 percent anticipate declines. The net 6 percent increase in projected hiring activity is up five percentage points from the previous quarter's projection. For full survey results and specialty areas in demand, visit The Creative Group press room.

Hot Web Talent

Graphic Design USA recently announced the winners of this year's American Web Design Awards. Check out the winners gallery and stay tuned to find out the winners of the 2010 American Inhouse Design Awards, sponsored by The Creative Group, which will be revealed this summer.

More Winning Artists

The American Design Awards also released the list of its 2010 Winter Semi-Annual Design Contest winners. Dating back to 2002, the program has been the most recognized and respected independent juried graphic and web design awards program worldwide. The most recent contest took place in early March 2010 and attracted designers from 31 countries. See the winning entries here.

Summer Reading Picks

• IdeaSelling: Successfully Pitch Your Creative Ideas to Bosses, Clients and Other Decision Makers, by Sam Harrison
• Glimmer: How Design Can Transform Your Life, and Maybe Even the World, by Warren Berger
• Switch, by Chip and Dan Heath
• Drive: The Surprising Truth About What Motivates Us, by Daniel H. Pink
• I Don't Know What I Want, But I Know It's Not This, by Julie Jansen

Creative Calendar

July

• 14-15 – AMA Identity Imperative, Batterymarch Conference Center, Boston
• 15 – Entry deadline for the HOW Interactive Design Awards

August

• 10 – Entry deadline for Graphic Design USA's Dimensional Digital Print Competition
• 10-11 – AMA Marketing ROI Techniques, Hilton Washington, Washington, D.C. Other dates and locations available.
• 12 – AMA Digital Centered Marketing 2010, The University of Chicago Booth School of Business Gleacher Center
• 18 – AMA Social Media for B2B, Georgia Tech Global Learning Center, Atlanta. Other dates and locations available.

September

• 1 – Entry deadline for the HOW International Design Awards
• 16-17 - AMA Strategic Brand Development, Courtyard Philadelphia Downtown
• 21 – AMA Advanced Social Media, Batterymarch Conference Center, Boston. Other dates and locations available.
• 26 – AMA 2010 Marketing Research Conference, Hilton Atlanta
• 28-29 – AMA Facebook and Twitter for Marketers, The Desmond Tutu Center, New York. Other dates and locations available.

October

• 5-6 – AMA Brand Measurement, Courtyard San Francisco Downtown
• 12-13 – AMA Social Media, Hilton Washington, Washington, D.C.
• 16-19 – PRSA 2010 International Conference, Hilton Washington, Washington, D.C.
• 18 – AMA Search Engine Optimization and Marketing, Courtyard Seattle Downtown/Pioneer Square
• 21-22 – AAF Student Conference, Dallas

November

• 2-3 – AMA Technomarketing, Courtyard Philadelphia Downtown
• 11 – AMA Internal Branding and Marketing, MicroTek Global Learning Solutions, San Francisco

December

• 1-2 – AMA Successfully Managing the Creative Process, Courtyard Philadelphia Downtown